At MPTS, explore the versatile STORM series, including the 80c, 400x, and 700x, featuring powerful fixtures with the BLAIR light engine suited for everything from solo creators to high-end film and broadcast productions. You can also experience Sidus Link Pro 2.2 in action, with fast, intuitive, network-based lighting control that makes it easy to build, adjust, and replicate setups for smoother, more efficient on-set workflows.

In Mastering Light and Color, Aputure’s Tim Kang will take attendees deeper into the fundamentals of light and color. The seminar explores how understanding the physics of the light spectrum influences how light is perceived by the eye versus the camera, and how this knowledge can be used to make more informed creative decisions on set. Through practical examples, the session connects spectrum, light, and color to real-world cinematography workflows.

In Bad Influencer: Crafting Visuals Under Constraints, cinematographer Rick Joaquim, SASC, will take attendees inside the creative process behind a globally successful Netflix series. The session explores how the Sidus Link Pro App and Sidus One system were used as key creative tools and how working within limitations shaped the project’s visual identity. Through behind-the-scenes material and selected scene breakdowns, the talk connects lighting control, on-set collaboration, and real-world problem solving to practical cinematography workflows. Attendees will gain insight into how these techniques contributed to the show’s impact, culminating in a Top 5 global ranking on Netflix for its first season.

Visit the Aputure stand at Eurocine Expo to discover the new NOVA II LED panels, featuring the BLAIR-CG light engine for excellent color and flexibility and explore the powerful STORM series of point-source fixtures designed for high-end cinematic lighting across any production size.

Join our live two-day virtual training series designed to help you get up to speed quickly in Sidus Link Pro. In just a few classes, you’ll move from Bluetooth basics to DMX workflows and 3D previsualization, with guided sessions built around real production use. Learn the platform faster with a guided training path Understand Bluetooth, DMX, and on-set workflows step by step Get live instruction and direct Q&A Reserve your spot for each session, or join the full series!

Experience Aputure lighting up close. Meet the brand-new NOVA 9° and NOVA II, powered by the BLAIR Light Engine, the next evolution in high-output LED panels. USE CODE: NS6968 TO GET A FREE SHOW FLOOR PASS WHEN YOU REGISTER.

Our moderator will chat with the Cinematographer and CLT of hit HBO Series, The Pitt. Our conversation will focus on lighting the ER of The Pitt and capturing the chaos of such a high stress environment of Season 1 and 2. We will dive into camera and lighting workflows, unique challenges of the shoot, and fun never-before-heard stories from life on set of The Pitt.

Today’s creators aren’t choosing between “the big screen” and “the second screen” - they’re working across both. This panel explores how visual storytelling shifts across platforms and formats, and how three very different filmmakers pursue the same goal: crafting compelling images for a media landscape that’s rapidly reshaping traditional production, distribution, and viewing habits. From a 30-second vertical reel to a full cinematic sequence, we’ll examine what changes, what stays the same, what creators can borrow from each space, and what it all signals about the future of filmmaking.

Come visit us at SXSW this year! We will be hosting 2 incredible panels on Saturday March, 14th as well as the Film and Television Happy Hour on Sunday March 15th. Hope to see you there!